Insurance 101 · Module 9

Choosing the Right Coverage

How to assess your risks and select appropriate coverage for your business.

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Assessing Your Risks

The first step in choosing coverage is understanding what risks your business faces.

Risk assessment questions:
- What could go wrong in your daily operations?

- What's the worst-case scenario for each risk?

- How likely is each type of loss?

- What assets do you need to protect?

- Who could potentially sue you?

Common risk categories:
- Property risks - Fire, theft, natural disasters, equipment breakdown

- Liability risks - Customer injuries, professional mistakes, product defects

- Personnel risks - Employee injuries, key person loss

- Business interruption - Events that stop you from operating

- Cyber risks - Data breaches, ransomware, system failures

Create a risk inventory listing potential losses, their likelihood, and potential severity.

Matching Coverage to Risks

Once you know your risks, match them to appropriate coverage types.

Risk → Coverage mapping:

RiskCoverage Type
Customer/visitor injuriesGeneral Liability
Professional mistakesProfessional Liability (E&O)
Employee injuriesWorkers' Compensation
Property damage/theftCommercial Property
Vehicle accidentsCommercial Auto
Data breachesCyber Liability
Business shutdownBusiness Interruption
Product defectsProduct Liability
Employment disputesEPLI

Bundling options:
- Business Owner's Policy (BOP) - Combines GL + Property + Business Interruption at a discount

- Commercial Package Policy (CPP) - Customizable bundle of multiple coverages

Don't forget: Some coverages are legally required (workers' comp, commercial auto liability).

Contract Requirements

Your contracts often dictate minimum insurance requirements.

Common contract requirements:
- Minimum liability limits ($1M/$2M is common, some require more)

- Additional insured status for the other party

- Waiver of subrogation clauses

- Certificate of insurance before work begins

- Specific coverage types based on the work

Reading contract insurance requirements:
- Look for the "Insurance" or "Indemnification" section

- Note specific limits required

- Check for additional insured requirements

- Identify any special endorsements needed

- Verify your policy meets requirements BEFORE signing

Certificates of Insurance (COI)
A COI is proof of coverage. Clients often request these before hiring you. Your agent can issue them quickly.

Identifying Coverage Gaps

A coverage gap is a risk you face that isn't covered by your current insurance.

How gaps occur:
- Exclusions in your policies

- Limits that are too low

- Coverage types you don't have

- New risks from business growth or changes

Common gaps to watch for:
- Cyber liability (often not included in standard policies)

- Employment practices (hiring, firing, harassment claims)

- Professional services exclusion in GL (need separate E&O)

- Flood and earthquake (usually excluded from property)

- Hired/non-owned auto (employee vehicles used for business)

Annual review: Review your coverage annually and whenever your business changes significantly (new services, more employees, new location).

Ask your agent: "What's NOT covered that I should know about?"

Key takeaways

Start with a thorough risk assessment of your specific business
Match each significant risk to an appropriate coverage type
Review contract requirements before signing agreements
Identify and fill coverage gaps annually
Business changes should trigger coverage reviews